What you choose all depends on your needs and strategy. The URL goes on the left side and beside it is a dropdown menu where you can specify whether you want a report on the entire domain, specific subdomains, or the exact URL.

Then, you will check the backlinks of each website to find out how their link building is different from yours. Make a diverse list that includes the URLs for businesses of all sizes that sell many of the same products or services as you. Start off by making a list of all your competitors. This tool appears pretty simple at first but the secret is knowing what each of the results means. The HOTH’s FREE Backlink Checker Tool is one of the easiest ways to conduct link research on your competitors and discover what you can do to boost your site’s SEO. Do you know the SEO power of backlinks? After reading this how-to section you’ll understand how integral backlinks are to your website’s rankings and how to obtain a few without having to put in hours of blog outreach.

Check backlinks free